Book trailers?

November 30, 2009 at 12:00 am 4 comments

Has anyone else noticed the odd trend in books sales of making up trailers (like for movies) for upcoming books? I only recently became aware of this oftentimes bizarre form of marketing and thought it would be only fair to share some of my new-found favorites with you. After watching, sound off about what you think of them, as a form, as an idea, and as a way to sell books.

Everyone’s favorite Jane Austen knock-off (okay, second favorite, but the only one with a trailer): Sense and Sensibility and Sea Monsters

Personally, I was quite impressed with this one! Most book trailers (see below) are fairly cheesy pieces of cover art clipped together with some narration and dramatic music.

A more traditional book trailer without fancy actors but with same good old fashioned Gaiman narration: The Graveyard Book

And welcome to the book trailer narrated by the author, telling you about her book in the friendliest possible manner: Nineteen Minutes

That’s all I could dig up for now, but if you have any favorites or thoughts on the matter, comment below!

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Entry filed under: Musings and Essays. Tags: , , .

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4 Comments Add your own

  • 1. KT  |  November 30, 2009 at 7:11 am

    I actually had noticed this strange trend as well! Are these mostly broadcast online? I’ve never seen a book trailer on TV that I can recall.

    Reply
    • 2. Corey  |  November 30, 2009 at 9:09 am

      I have absolutely no clear sense of what their purpose is or where they are broadcast. I’ve seen a few Stephen King book commercials on TV, but none of these. They seem to be mainly internet phenomena, although who is going to seek these out (me aside, of course!) is also a mystery. So odd!

      Reply
  • 3. neuroticmom  |  December 3, 2009 at 3:09 pm

    I had never heard of these but found it quite interesting. I kinda like the idea! I am a fan of SOME of Jodi Picoult work and I really enjoyed My Sisters Keeper and now when Jodi Picoult is telling you to get ready to feel that way again I am thinking I need to read it!

    Reply
  • 4. Weekly Geeks: Book Trailers « Literary Transgressions  |  July 12, 2010 at 12:09 am

    […] already discussed this a little bit here, but feel free to sound off below! What do you think about book trailers, gentle […]

    Reply

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